Branding Photography in Tampa Bay: Volta Wine + Market
When the opportunity popped up to shoot for Volta Wine + Market—a soon-to-be staple in downtown St. Pete—I couldn’t say no. These folks are bringing Michelin-level hospitality to Tampa Bay (without the snootiness), and they couldn’t have been nicer to work with.
A Shoot with Good Vibes and Great Flavor
For this branding session, we set up in a house in Tampa, Florida that gave us the perfect backdrop for Volta’s colorful products and stylish branding. Zach and Rachelle brought along their upcoming product line, complete with packaging that pops with personality. Add in a relaxed, collaborative vibe, and you’ve got a shoot that was as fun as it was productive.
The Volta Difference: Artisanal Meets Accessible
Volta calls itself "a fine-wine shop & urban market with Michelin standards"—and they mean it. Inspired by markets in New York and Paris, Volta aims to bring a sensory-driven retail experience featuring curated wines, local goods, and honest hospitality. Founders Zach Pace—an award-winning sommelier—and Rachelle Tomushev—marketing and design pro—are building something upscale yet approachable.
They’re launching in Spring 2026 as the first retail tenant in the Residences at 400 Central in downtown St. Petersburg.
Why Branding Photography Matters in Tampa Bay
As a Tampa branding photographer, I love finding the balance between polish and personality. Volta’s playful branding and welcoming energy made the shoot easy. Professional brand photography like this helps local businesses:
Highlight what makes their brand unique
Stand out online with content made for them (not stock photos)
Build consistency across websites, social media, and in-store visuals
Let’s Capture Whatever You’re Building
Shooting for Volta Wine + Market was a reminder of how much good energy and strong visuals can tell a brand’s story. If you’re a business in Tampa Bay looking for branding photography that feels authentic and professional, let’s connect.
